#5. "Biscuit" by Ivy Levan
In early January 2015, swamp-hop songstress Ivy Levan appeared out of nowhere with a style seemingly influenced by the personalities and sounds of Lady Gaga, Christina Aguilera and Porcelain Black. The accompanying music video for the artist's energetic and infectious "Biscuit" was a sharp, edgy visual filled to the brim with over-the-top fashion choices that played up the witchy, dominatrix-like approach. Featuring an adorable Biscuit Man and goofy floating head, the video was fierce and silly, Levan didn't seem to be afraid to play around. It was her likable personality and an exquisite beauty that drew viewers in, including myself.
#4. "Over and Over Again" by Nathan Sykes
The Wanted disbanded, but Nathan Sykes has proved successful with a much deserved solo career. To assist with the tears caused by "Over and Over Again", the artist released a heartbreaking music video fit for the silver screen. With a storyline similar to The Notebook, Sykes cannot stop thinking about the girl he missed the chance at talking to during a party. Fast forward a few years down the road, and the couple is now married, with a child, living a meaningful life together. Interwoven scenes show an older woman, painting her past, revealing the death of Sykes' character, and eventually her own. Beautiful yet depressing.
#3. "Another Lonely Night" by Adam Lambert
The accompanying video for "Another Lonely Night" showed Adam Lambert as a Las Vegas lounge entertainer, complete with a slick white suit, as he struggles with the feelings of loneliness as soon as he steps off the stage. The music video also highlighted the lives of a male stripper, a street showgirl and a wedding chapel minister. All deal with feelings of isolation once they return to an empty home after the day job is done. Featuring trans-personality Gigi Gorgeous, the Luke Gilford-directed video did a commendable job at painting a somewhat gloomy picture of being the center of attention for a minute, to only then recede back into the shadows of a normal everyday life.
#2. "Sparks (Fan Demanded Version)" by Hilary Duff
The video for Hilary Duff's "Sparks" would've snagged the number one spot... if it was perfect the first time around. When the original version was released, devoted fans got pretty upset with the pop singer. Instead of the neon colored visual masterpiece they were expecting, viewers were treated to an unofficial Tinder documentary chronicling the artist's dating adventures. While the video was a fun premise, it distracted attention from the actual track. Not good. However, Duff listened and made an alternative, fan demanded version of the bright and carefree visual. The second time around, it was just Duff and her backup dancers, showcasing some pretty unique moves as the eye-catching backdrops changes from pink to blue. It was a strong statement to Duff's evolution in the pop genre.
#1. "Feel It All" by Tokio Hotel
No music video came close to topping the gritty, shocking, revealing and honest portrayal of drug abuse as shown in the supporting visual for "Feel It All" by Tokio Hotel. The video is definitely not for the faint of heart, even in its "censored" version. The five-minute effort follows the lives of a few lost souls, trapped in the unfortunate circumstances that come with a life of drug addiction and homelessness. Kaulitz plays the lead in the video as scenes of needle injections, abuse and degrading sex acts are shown. There's no indication as to whether or not the scenes shown are experiences the boys of Tokio Hotel have faced firsthand, but it does feel like the group is shedding light on what some individuals must do to maintain their drug-induced lifestyles. It's not pretty. It's not glamorous. It is a raw portrayal of real issues.
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